Flower Matter

Think big,
Go big,
Great impact

To solve the climate crisis, we need to generate as much positive impact as possible.

It is time we rethink how we use hazardous ingredients and finite resources irresponsibly.

What if we create products that can positively influence where it comes from?

What if we have foam made from flowers, specifically designed for flowers?

Floral Foam – another big environment issue in the flower industry

Floral Foam

– another big environment issue in the flower industry 

Floral foam is commonly used as a foundation to stabilize flower stems and keep the flowers fresh in floral arrangements. With floral foam hidden in containers, we are able to create breathtaking floral designs.

However, the majority of floral foam on the market is full of microplastics that end up in water bodies and oceans, creating a tremendous negative impact on aquatic creatures.

Inhaling the conventional floral foams directly also lead to poor health conditions.

One block of the current floral foam is equivalent to roughly 10 plastic bags’ worth of microplastics.

One block of the current floral foam is equivalent to roughly 10 plastic bags’ worth of microplastics.

So, we develop our own foam from discarded flowers.

Introducing,

Bio-(Floral) Foam

Bio-(Floral) Foam presents similar quality to phenol-formaldehyde foam, but without the use of any hazardous chemicals.

Nothing but flowers!

Bio-(Floral) Foam presents similar quality to phenol-formaldehyde foam, but without the use of any hazardous chemicals.

Nothing but flowers!

Bio-(Floral) Foam is lightweight, water absorbent, with the ability to retain moisture for days.

It can be rehydrated when needed.

Bio-(Floral) Foam is lightweight, water absorbent, with the ability to retain moisture for days.

It can be rehydrated when needed.

Awards

Awards


“ What a great project to enable circularity in the flower industry/ floristry! Using bio based waste material as an input material for a new, locally produced product that substitute plastics (foams) makes a lot of sense. I love this approach, the deep research and development that went into the Bio-(Floral) Foam project as well as the passion you drive this project with. Bravo!”


- Jury of the Green Product Award 2022

We are working towards making Bio-(Floral) Foam happen. Are you interested ?

We are onboarding investors and partners to be a part of our journey!

We are working to make Bio-(Floral) Foam happen. Are you interested ?

We are onboarding investors and partners to be a part of our journey!

Frequently Asked Questions (FAQ)

100% of Bio-(Floral) Foam is made from fibers extracted from flower waste. Nothing else!

There is no difference in the application compared to any other flower foam. Simply let the foam soak in water until it is fully submerged and that’s it – your Bio-(Floral) Foam is ready.

We aim for Bio-(Floral) Foam to be rehydratable as many times as you need and for it to be home compostable after it can no longer be used.

Bio-(Floral) Foam is currently under development. Follow us on our social media to be the first to know when Bio-(Floral) Foam is ready!

Bio-(Floral) Foam is not only for professional use. We cover the needs of both florists and regular flower lovers with our designed products. Home decoration products made from Bio-(Floral) Foam are coming soon. Follow us on our social media to stay updated!

We are thrilled to hear that you love us! We are seeking financial support to realise our Bio-Foam research and development. Please contact us at contact@flowermatter.com

We aim to have recycling infrastructure for large volumes of flower waste, and we are currently working on it. Please check out our currently available services for now.

Our Key Activities

We keep cut-flowers in the loop with floral foam from flower waste

Bio-
Floral
Foam

We explore the best uses of cut-flowers through Design

Design
and
Research

What's happening at Flower Matter